Work Connexions blogger Lewis Green’s fifth book was just released by HRD Press, Inc. Called Lead With Your Heart, the book calls for businesses to adopt a model that will result in business success as well as create a better world in which to do business, to work and to live. Lewis green a relative new blogger to the Work Connexions social networking platform. Had this to say “as Social Media grows in importance, especially blogs as used by businesses, sites such as Work Connexions are important to all of us wanting to communicate and to share with our community of readers.”
Operations Director Leo Cussons says “this really proves what a lot of research is showing at the moment that blogging can significantly increase your business. Not only does it provide opportunities in Advertising, Website presence, Marketing, and Recruitment. It also means that you can build relationships across continents. Lewis Green has been significant in introducing the work connexions platform to his own business network as a place to do business. Unlike other social networking sites where the focus is on your free time activities. Work Connexions focuses on career advancement, improving ones skills and getting new business.”
“This book is about changing the way we do business. It is written to inspire business executives, managers and entrepreneurs to invest in a new business model that can be a first step to changing the world we live in,” Green says.
Green was inspired to write this book by Mahatma Gandhi’s quote, We must be the change we wish to see in the world, and what he has experienced in his three decades as a corporate manager, executive and entrepreneur.
Lead With Your Heart is about creating a business environment where business leaders lead with the heart, take a hard look at their values, implement and live by those values, and then build value-driven businesses in which people are more important than overzealousness to earn money. In this book, Green talks about creating happiness, and by doing so, he argues we change the world in good and right ways as well as reap large profits.
“I often wonder why businesses don’t spend more time strategizing around happiness, Green adds. Happiness is the driving force behind everything people do. It is the key to determining their wants, needs and desires. It is the essence of the American Dream and is as important as the air you breathe. It is true that many companies are customer-focused and invest lots of energy in meeting customer needs.
Responding to those needs should result in happy customers, happy employees, and a healthy bottom line. Unfortunately, the efforts being made by too many businesses to create happy and loyal customers fall far short of what is necessary.”
Note to the Media and Bloggers: Review copies of Lead With Your Heart are available for media and business bloggers. The author is available for interviews, TV and radio guest spots, and speaking engagements. Call 860.673.7543. The book may be purchased at Amazon.com or online directly from HRD Press or by calling 1-800-822-2801.
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